Skip to main content

Who "controls" whom?

The next phase of Google trying to intrude into our lives comes into existence today ....and it's hideous!

"Online technology’s urgent emails, calendar updates and videoconferences may propel business, but the system at times seems to suck energy from our personal lives.

The answer, according to Google, is more technology.

On Wednesday, the company is introducing new features to its popular calendar that will enable people to program in their aspirations for times when they don’t have work or meetings scheduled.

Google’s algorithms will then seek appropriate gaps in a schedule in which stuff like exercise or discussing life with one’s spouse might be appropriate. While this means putting more of ourselves inside the machine, Google argues that its method is more efficient.

“It’s a tool to help us against ourselves, and all the short-term things we agree to do in our calendar,” said Dan Ariely, a university professor, best-selling author and Google employee who worked on the new tool. “Empty time where you think you’ll do something loses precedence to things on the calendar that are concrete and specific.”

The product, called Goals, works like this: Inside the online calendar, people choose from a menu of goals like “exercise,” “me time” or “skill building.” The software then asks for some specifics, like how often a person wants to run, for what duration and typically when in the day.

It then scours the white spaces in a calendar for possible times and maps out a schedule, filling those times with the desired aspiration. Afterward, the goal can be marked completed or not, which helps the algorithm work out a better schedule over time."

Comments

Popular posts from this blog

Reading the Chilcot Inquiry Report more closely

Most commentary on the Chilcot Inquiry Report of and associated with the Iraq War, has been "lifted" from the Executive Summary.   The Intercept has actually gone and dug into the Report, with these revelations : "THE CHILCOT REPORT, the U.K.’s official inquiry into its participation in the Iraq War, has finally been released after seven years of investigation. Its executive summary certainly makes former Prime Minister Tony Blair, who led the British push for war, look terrible. According to the report, Blair made statements about Iraq’s nonexistent chemical, biological, and nuclear programs based on “what Mr. Blair believed” rather than the intelligence he had been given. The U.K. went to war despite the fact that “diplomatic options had not been exhausted.” Blair was warned by British intelligence that terrorism would “increase in the event of war, reflecting intensified anti-US/anti-Western sentiment in the Muslim world, including among Muslim communities in the

Robert Fisk's predictions for the Middle East in 2013

There is no gain-saying that Robert Fisk, fiercely independent and feisty to boot, is the veteran journalist and author covering the Middle East. Who doesn't he know or hasn't he met over the years in reporting from Beirut - where he lives?  In his latest op-ed piece for The Independent he lays out his predictions for the Middle East for 2013. Read the piece in full, here - well worthwhile - but an extract... "Never make predictions in the Middle East. My crystal ball broke long ago. But predicting the region has an honourable pedigree. “An Arab movement, newly-risen, is looming in the distance,” a French traveller to the Gulf and Baghdad wrote in 1883, “and a race hitherto downtrodden will presently claim its due place in the destinies of Islam.” A year earlier, a British diplomat in Jeddah confided that “it is within my knowledge... that the idea of freedom does at present agitate some minds even in Mecca...” So let’s say this for 2013: the “Arab Awakening” (the t

An unpalatable truth!

Quinoa has for the last years been the "new" food on the block for foodies. Known for its health properties, foodies the world over have taken to it. Many restaurants have added it to their menu. But, as this piece " Can vegans stomach the unpalatable truth about quinoa? " from The Guardian so clearly details, the cost to Bolivians and Peruvians - from where quinoa hails - has been substantial. "Not long ago, quinoa was just an obscure Peruvian grain you could only buy in wholefood shops. We struggled to pronounce it (it's keen-wa, not qui-no-a), yet it was feted by food lovers as a novel addition to the familiar ranks of couscous and rice. Dieticians clucked over quinoa approvingly because it ticked the low-fat box and fitted in with government healthy eating advice to "base your meals on starchy foods". Adventurous eaters liked its slightly bitter taste and the little white curls that formed around the grains. Vegans embraced quinoa as